Not many jobs in the world have to face as many "NO" as in the advertising world. (Even if I think I found a way to combat that problem... I will talk about it in another post.)
To face the "NO" that make part of our business a team "must" be motivated to arrive come back over and over again with great work.
To fight this reality i found out that happiness makes wonders so i created some internal events that keep everybody in the expectation for what will happen next.
Let me give you some examples of this events i do in regular bases (every week):
1# I have a wall that from time to time i post the pictures of everybody in the agency. I chose a subject and people must come to the studio to pose under that same subject.
The next week i will use the nike application: http://www.nike.com/jumpman23/becomemars/
It will be fun ;-D
2# Take the pet for a walk. I take balloons and i draw animals on it. After everybody goes around taking the pet for a walk. Very often we finish in the restaurant with our "pets" (the best moments ever). Look at the last pet alive :-P
3# Star academy in the agency it's a classic i can't live with out. I assure you we are very good advertisers but very bad singers and we love it. The drill is simple a song will be chosen and people must memorize the lyrics. A day will be schedule and during one hour or so the people that applied will do the best... possible. The rest of the agency will be there to vote. Memorable every-time.
4# I got this movie from a friend of mine that works at Ogilvy. I'm planning to do something like this to present the team on the next pitch. Enjoy
/// All this seems crazy and stupid, I know. But i assure you it work wonders on the team moral.
